Finding the best SEO Company for your business is quite a challenge nowadays – SEO companies with bad practices are sprouting like mushrooms! This article will give you 5 tips on how to choose an SEO company that will take your business to online success.
Tip #1: The SEO company gives your business or company website a comprehensive, yet understandable SEO audit.
Plus points if the report given to you is made in a creative manner.
The fact about SEO is that it is quite a complex beast to conquer. As such, the best SEO company will explain their findings in simpler terms. If the report uses graphs, figures, and explain their implications, you might have found the one. On the other hand, if the report you receive is full of jargons without any explanation, the company might be trying to fool you into thinking they know a lot.
A sub-tip: A typical SEO report will contain the following main parts:
- Traffic Report
- Keywords Used
Tip#2: The SEO Company does not rush link building.
A great SEO company will not rush start link building right after you purchase a package or sign a contract with them. Instead, they will research more about your business and company website. They would install a sitemap (if it doesn’t have one), look for high-converting keywords, optimize site structure, and many more before going into the nitty-gritty of link building. It’s not surprising that it may take 2 weeks to a month before they even start link building.
Tip#3: It’s not too cheap, but not too expensive either.
Great SEO costs a lot as it requires the following resources:
- Manpower to write articles/comment/place manual links/create relationships.
- Software and Computers
- Lots and lots of strategic planning, research, and planning again.
As such, you might have to invest in a fair bit amount of money if you want smile-inducing results for your online marketing campaign. Some SEO companies offer fixed SEO packages while some prices a campaign based on estimates. I personally prefer fixed SEO packages as it limits the company from overpricing. The downside of this is that the SEO campaign will not be tailor-fit for your website.
A Sub-tip: try to find several SEO companies and ask for a free quote. This way, you’ll have a general idea at how much an SEO campaign for your website really costs. Compute the average cost of quote for your website and then weed out over and underpricers.
Tip#4: They disclose everything.
The best SEO company are transparent regarding the links they point to your website. Plus points if they send link reports. An SEO company’s transparency means that nothing “evil” is going on behind your back.
Tip#5: Read reviews.
There are a lot of SEO reviews on Google. Spend time reading them and you’ll know which companies lean towards the “best” category.
These are just 5 tips to help you find the best SEO company, but I assure you, there are so many more things you need to look into. All you need to do is read, research, and reach out to people that knows SEO. Good luck!